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“Feeding our economy in Matania”: leverage for businesses

If the objective is reached, the Caisse Desjardins will double the bet up to $ 25,000, through its From the heart to the purchase program, explains the director of the Collective Kitchen of the Matane region, Hélène Jolicoeur . This money will be donated directly to the Kitchen.

For its part, the MRC de la Matanie agrees to contribute a maximum of $ 10,000.

We can therefore estimate that the $ 25,000 raised in gift certificates will give $ 60,000 in spinoffs in the region.

Hélène Jolicoeur, Director of the Collective Kitchen of the Matane region

To participate, contributors must search the web for La Ruche Bas-Saint-Laurent, the crowdfunding organization in charge of the campaign.

Photo: La Ruche Bas-Saint-laurent web page

To participate, people can buy one or more $ 25 gift certificates from thirty participating local businesses. It is also possible to make a donation without consideration.

$ which go directly to the chosen store, the 25$ become 60$ which are injected into the economy of Matane. “,” text “:” People do not even donate necessarily since it is assumed that they would have gone to buy anyway, explains the director. And since Desjardins doubles and the MRC de la Matanie adds $ 10 which goes directly to the chosen business, the $ 25 becomes $ 60 which is injected into the economy of Matane. “}}” Lang = “en”>People don’t even donate necessarily since it’s assumed they would have gone to buy anyway, says the director. And since Desjardins doubles and the MRC de la Matanie adds $ 10 which goes directly to the chosen business, the $ 25 becomes $ 60 which is injected into the economy of Matania.

It’s not a donation for a donation, it’s creating leverage for our economy.

Hélène Jolicoeur, Director of the Collective Kitchen of the Matane region

The city center committee and the Chamber of Commerce of the Matane region are also involved in the project.

The director of the Chamber, Alain Gagnon, recalls that businesses in Matania have been hit hard by the pandemic.

Our businesses face different challenges to face the pandemic. They try to innovate to adapt and some are doing better than others. It is even more important to support them.

According to Alain Gagnon, it is however difficult to assess the impact of the pandemic at present. It will take a few months to verify it accurately, he said. However, he says some businesses are wondering if they could survive a second wave.

A whiteboard where he writes in felt-tip pen

The Kitchen offers workshops every month so that people can learn to cook. People also take the opportunity to socialize.

Photo: Radio-Canada / Joane Bérubé

Solidarity baskets

There is another way to contribute to the fundraising campaign. People can also buy a collective kitchen solidarity basket for $ 50. The money will be donated directly to the Kitchen for the Baskets of Solidarity project.

The food recovery boxes consist of perishable and non-perishable foodstuffs.

The food recovery boxes consist of perishable and non-perishable foodstuffs.

Photo: Matane collective kitchen collaboration

This basket will be given in the name of the donor to a person or a family from Matania.

families who weren’t doing well before the pandemic, says Hélène Jolicoeur. Their situation has certainly not improved. “,” Text “:” We wanted to do like Christmas baskets with a form to fill out. We had around 500 families who were not well before the pandemic, says Hélène Jolicoeur. Their situation has certainly not improved. “}}” Lang = “en”>We wanted to do like Christmas baskets with a form to fill out. We had around 500 families who were not doing well before the pandemic, says Hélène Jolicoeur. Their situation has certainly not improved.

Registration forms to receive one of these baskets have been around since June 15.

All our people who had more difficulties before, we want to find them.

Hélène Jolicoeur, Director of the Collective Kitchen of the Matane region
A yellow building

The building that houses the collective kitchen of the Matane region

Photo: Radio-Canada / Joane Bérubé

The collective kitchen does not close in summer. The recovery and food recovery activities are maintained. As for cooking activities with participants and friendship dinners, they will resume according to the evolution of public health directives.

The Collective Kitchen is also carrying out major expansion projects. Rather than moving to the Green Fashion Co. building, she will buy the Knights of Columbus building, where she has lived for years.


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